The National Scouts Association formed from the Second World War in the UK. Founded by Robert Baden-Powell, the first chief Scout, the organisation has grown heavily. Now housing over 25 million members. To continue growing and reaching more people, there was a need for new social media images. As a result, Scouts asked Haydn to produce a hand-drawn typography design for their social media accounts. Publishing on their national platforms like Twitter, Facebook to Linkedin.
Creating a typographic illustration of Alfred North Whitehead’s quote. “Art flourishes where there is a sense of adventure”. The typography had to be fun, have a strong identity and appealing to young audience. Combining the values of Scouts within the image. Using bold, strong and vivid colours to express these key requirements.
Developed in Haydn’s sketchbook, the final illustration features quirky typography. If you liked this hand-drawn typography design, take a look at Haydn’s quote design on his portfolio. Or for something a bit different, browse around Haydn’s illustration shop for greetings cards, art prints to original paintings.
